The teenagers who sold Cal AI to MyFitnessPal
Four friends built an app that counts your calories from a photo. Two years later MyFitnessPal bought it. How much it makes depends on who you ask.
Each issue, we break down one real AI product — how it works, how it grew, and exactly how much it makes — in plain English. No jargon, no hype.
A 2-minute read. No jargon, ever.
Real AI products, torn down — how they work, how they grew, and exactly how much they make. Plain English, for non-coders.
Four friends built an app that counts your calories from a photo. Two years later MyFitnessPal bought it. How much it makes depends on who you ask.

A 21-year-old shipped a guitar app in April. A hundred days later he says it makes $70,000 a month. Here's how he did it, and which parts of the story actually check out.

Maor Shlomo built an AI tool that turns plain English into working apps. Six months and 250,000 users later, Wix bought it for $80 million.

VEED grew to millions of users with no ads, just hundreds of tiny free tools people already Google.

An AI that writes essays and hides the robot. It calls itself bootstrapped and profitable. Its CEO is on record thanking the VC that paid the first two salaries.